Health plan innovation
The top-ranked company for innovation in the insurance and managed care sector for 15 years in a row on Fortune’s “World’s Most Admired Companies” list,1 UnitedHealth Group has been on the front lines of innovation across all areas of the health care system. As part of the UnitedHealth Group enterprise, UnitedHealthcare is working to transform health care by leveraging data and advanced technology, bringing new and different kinds of products and plans to market and enhancing its benefits through the power of internal and external collaboration.
Transforming the future of health care
Video transcript
The video opens on a white screen where three blue curved lines animate in to form the stylized UnitedHealthcare 'U' logo. The logo moves to the right as blue text slides in from the left. Upbeat music plays throughout.
On-screen text: Transforming the future of health care
The screen transitions to a split wipe effect. On the left, a modern office scene shows a man and woman discussing work. On the right, a solid blue block displays white text.
Narrator: Real change in health care demands innovation. Facing challenges in bold new ways.
The scene changes to a wide shot of a glass-walled conference room where a diverse group of professionals sits around a table with laptops. The view shifts to two women talking in a casual seating area, then to a meeting seen through a glass wall.
Narrator: Across UnitedHealth Group, more than nine billion is invested each year in technology and innovation.
A blue graphic panel slides in over a scene of three men working at a table near a window.
On-screen text:
$9B invested annually in technology and innovation Dollars invested by UnitedHealth Group as of Q3 2025.
Narrator: But no one entity can do it alone. It requires listening to those we serve.
The video transitions to an animated graphic sequence. An orange circle is surrounded by colorful icons representing people and roles. The icons connect to the center circle.
Narrator: Responsibly leveraging advanced technologies like AI to help solve complex challenges.
The circle transforms into a speech bubble labeled "AI" in gold text.
On-screen text:
AI
Narrator: And engaging in strategic collaborations with key stakeholders to drive meaningful change.
The background turns blue. Text animates onto the screen in white, bold letters.
On-screen text:
Strategic collaborations drive Meaningful Change
Narrator: Whether that’s working with providers and health systems to develop more connected care models...
The screen returns to white with blue text displaying large statistics.
On-screen text:
1.9M+ network providers 5.6K+ network hospitals
UnitedHealthcare internal analysis, Sept 30, 2025.
Narrator: ...expanding access to a portfolio of health and wellness vendors...
On-screen text:
20+ UHC Hub® vendors for employers to select and purchase to complement UnitedHealthcare offerings
Narrator: ...or teaming up with organizations that understand what their communities, employees, or patients need.
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$845M+ in grants awarded to community health programs by the United Health Foundation United Health Foundation, 2025.
Available: https://www.unitedhealthgroup.com/uh/people-and-culture/ourfoundations.html. Accessed: Dec. 9, 2025.
The video cuts to live-action footage. Two colleagues work inside a yellow soundproof booth. A group stands around whiteboards in an open office, brainstorming.
Narrator: UnitedHealthcare is committed to bringing stakeholders together to help create a health system that works better.
A man in a purple sweater points to a whiteboard while presenting to colleagues. The whiteboard has columns labeled "Most Affordable Coverage" and "Simplest Experience."
Narrator: As we challenge the status quo with bold ideas, we’re also making incremental improvements to what exists, based on the unique needs of our customers and members.
A woman sits in a high-backed acoustic chair working on a laptop. A man writes in a notebook at a table near a window.
Narrator: This means thinking differently about plan design, like with surest.
The screen turns white with the purple "surest" logo.
On-screen text:
surest.
Narrator: Which has been leading the way with its copay-only approach...
An animated map appears showing location markers with various dollar amounts like $20, $45, and $60.
Narrator: ...helping reduce confusion around health care costs and delivering a simpler digital experience.
A smartphone displays the surest app interface, showing a "Care summary" for a knee arthroscopy with a green "Check" for in-network status and a cost of $1,200.
Narrator: We’re also offering more personalization and flexibility with options like UHC Store.
A woman smiles while looking at her smartphone. Text appears on a white background.
On-screen text:
UHC Store
Narrator: Plus, integrated lifestyle spending accounts that employers can fund...
On-screen text:
Integrated Lifestyle Spending Accounts
Narrator: ...so employees can choose and purchase offerings that matter most to them.
An animation shows a list of items with toggle switches being selected.
The video shows a montage of people in their daily lives: a mother holding a baby while on the phone, an older couple hiking in the mountains, and a person using a smartphone on a couch.
Narrator: And regardless of where an employee is in their care journey, we’re making navigation easier with digital tools that support every step.
A woman on a couch holds a phone showing a doctor on a video call. A woman stands on a city street looking at her phone. A father and son high-five while looking at a laptop.
Narrator: From finding a provider, to scheduling an appointment, to tracking a claim.
A man presents to a team in a glass conference room. A blue screen wipes in.
On-screen text:
Data and technology
Narrator: At the heart of it all is data and technology, helping us deliver more connected experiences, improved outcomes, and lower cost of care.
Three icons appear in white circles: four people connected in a ring, a clipboard with a checkmark, and a piggy bank with a coin dropping in.
Narrator: Complex problems in health care demand innovative thinking through strategic collaborations, leading technologies, and a deep understanding of employer and consumer needs.
Quick cuts show a man pointing at a whiteboard, a woman typing on a laptop showing a grid of images, a man on a video conference call, and a group meeting in an office.
Narrator: Simpler, more affordable, supportive care is made possible every day.
Words appear on a white background in sync with the narration, changing rapidly.
On-screen text: simpler
affordable
supportive
made possible
every day
The screen clears to white text on a blue background.
On-screen text: Talk to your UnitedHealthcare
representative, broker or
consultant to learn more
The UnitedHealthcare logo appears—a stylized U made of three blue stripes. Legal text scrolls upwards from the bottom of the screen.
On-screen text: UnitedHealthcare
UHC Store provides a member-direct purchase of health and wellness offerings. UHC Store is not a product, program nor service, is not insurance, and is not a substitute for health plan benefits nor professional medical advice, diagnosis, or treatment. UnitedHealthcare does not endorse nor guarantee offerings available through UHC Store. UnitedHealthcare is not responsible or liable for services, or advice given by a UHC Store participant of these offerings. Individuals are responsible for understanding potential risks associated with using these offerings. Purchasing any offerings may have tax implications. Individuals should consult with a tax specialist to determine whether they have any tax obligations from purchasing offerings from the UHC Store, subscriptions' Health Savings Account (HSA)/Flexible Spending Account (FSA) eligibility, and to determine if a subscription provides medical care that may impact HSA eligibility. Components subject to change. UHC Store is not available in all states or for all members. Amounts reimbursed under a Lifestyle Spending Account (LSA) may be subject to federal, state, and local taxes. Employers should consult with a tax specialist to determine whether they have any tax obligations from members' use of an LSA to purchase offerings from the UHC Store. LSA offerings and options are subject to change.
Employee benefits including group health plan benefits may be taxable benefits unless they fit into specific exception categories. Please consult with your tax specialist to determine taxability of these offerings.
Insurance coverage provided by or through UnitedHealthcare Insurance Company or its affiliates. Administrative services provided by United HealthCare Services, Inc. or their affiliates.
© 2026 United HealthCare Services, Inc. All Rights Reserved. 25-5006352
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Leveraging data and advanced technology
With one of the most robust datasets in the industry, UnitedHealthcare has the clearest view into a population’s needs. We can use that data, paired with artificial intelligence (AI) and other advanced technology and analytical capabilities, to anticipate what members will need next and curate solutions that correspond to your population’s needs, with the goal of driving more effective health plan utilization, more informed health care decisions, better health outcomes, lower costs and sustained engagement.
Bringing new and different kinds of products and plans to market
UnitedHealthcare focuses on bringing solutions to market that help people live healthier lives and help make the health system work better for everyone. Core to that mission is removing friction from the system, putting members at the center and responding to the needs of today’s employers, providers and consumers.
Enhancing benefits through internal and external collaboration
No one entity can solve the greatest challenges in health care alone. That’s why UnitedHealthcare seeks to leverage the combined knowledge, experience and capabilities of the broader UnitedHealth Group enterprise as well as establish strategic collaborations with academia and other organizations and companies across the health care industry.