Color
UnitedHealthcare is a blue and white brand with accents of bright blue, gold and orange.
Primary colors
|
Blue |
|
White |
Background colors
|
Blue |
|
Bright blue 10% #E5F8FB |
|
Gray 2 |
|
White |
|
Off-white |
Interaction colors
|
Blue |
|
Accent blue #196ECF |
|
High impact #D14600 |
|
High impact hover
#AA3600 |
|
Gray 4
#DADBDC |
|
White |
Text colors
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Headings - Blue
|
|
Body copy - Dark gray #333333 |
Border colors
|
Decorative border gray
#b3babc |
|
Form border gray
#697277 |
Approved color combinations
Blue on white
Accent blue on white
Dark gray on white
Blue on gray 2
Accent blue on gray 2
Dark gray on gray 2
Blue on bright blue 10%
Accent blue on bright blue 10%
Dark gray on bright blue 10%
Blue on off-white
Accent blue on off-white
Dark gray on off-white